Over one hundred and fifty years ago, America only had 33 states, the nation was in the early days of oil and gold rushes and in 1859 Henry Wood Carter would establish the H.W. Carter Co. in Lebanon, New Hampshire. That same year, Abigail Carter invented the first ever Overalls for use on railroads. Over the next ten years, H.W. Carter presents the original “Lebanon Overalls” for sale across New England.
By 1890 H.W. Carter & Sons became the premier manufacturer of denim overalls and “work wear”. Carter’s Overalls were famous throughout the United States. The company expands to marketing boy’s overalls, as well as railroad overalls, painter pants, coats, jumpers and putting shirts eventually putting everything under the simple trademark “Carter’s”. Growing again a few years later to selling their new ski jackets, sport jackets and wool mackinaw coats, Carter’s would soon acquire the Watch the Wear Overall Company of Keen, New Hampshire and its trade name “Watch the Wear”.
Under the new trademark of “CARTER’S Watch the Wear”, H.W. Carter & Sons continued to expand and grow. Forging through the strain of the Great Depression, CARTER’S Watch the Wear workwear proudly supported American workers as they pushed forward to victory in World War II. CWW was there in coal mines, factories and manufacturing plants. And after America was all done pulling themselves up by their bootstraps and building the American Dream one long day at a time, CARTER’S Watch the Wear was right there with them as the country shifted over to the leisure time of diners, drive-ins, and road trips.
CARTER’S Watch the Wear brand is rooted deep in American history and Americana. Since its inception in 1859, over 150 years ago, by Henry W. Carter, in Lebanon, New Hampshire, the people of H.W. Carter & Sons and the CARTER’S Watch the Wear company have strived to achieve something they can take pride in, something that has been a symbol of quality in the making of sturdy denim workwear. Now they enter a new chapter in history while keeping the spirit and principles of Henry W. Carter alive. What was once designed for the men who hand built America, is now made for everyday families who keep America thriving.
I was so excited to be able to work with Carter's Watch the Wear, while my kids don't get too excited over new clothes I LOVE buying them stuff for their wardrobe :) So I was able to choose some items for my kiddos and I thought I would get something for each of them, but my 4 yr old is very tall for his age so unfortunately his size is not carried by this company. So sad that they grow up so fast :( But on a happy note I was able to find some cute things for our youngest boy and our expected girl :)
I can't "try out" the girl outfits yet, but they are really cute! And I really like the receiving blankets, after 2 boys I thought we needed some girly ones ;-) I did wash up the outfit for our youngest boy and after doing so I thought it looked really small, but I put it on him and it fits great!
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